Event Description:
For decades, direct mail was the gold standard of donor communication. But today’s donors—especially the next generation of philanthropists—expect something different.
In this engaging and forward-thinking session, Julia C. Patrick explains how nonprofits can leverage modern communication strategies to build stronger donor relationships, increase retention, and create meaningful engagement long before the next fundraising ask.
What you’ll learn:
- How to use the data in your fundraising CRM to improve donor segmentation, personalize outreach, and tell impact stories that resonate
- Strategies for developing timely, targeted communications that strengthen donor loyalty and inspire deeper generosity
- Practical insights to help you embrace emerging fundraising trends and lead with confidence
About the Speaker:
Julia Patrick is the CEO and co-founder of the American Nonprofit Academy and host of The Nonprofit Show. A longtime philanthropist, board member, and volunteer, Julia has worked directly with more than 1,500 nonprofit organizations. Through her teaching, speaking, and daily programming, she shares practical insights on fundraising, governance, leadership, and nonprofit best practices—helping mission-driven organizations build stronger foundations, expand their impact, and succeed.
Search by tag:
